Keynote Speaker:
Roland Fryer
"Economics of Incentives: What Drives Individuals and Organizations to Make Decisions?"
In this speech rising economic star Roland Fryer draws on his research which contributed to the success of the phenomenal bestseller Freakonomics to give audiences insights into why businesses, individuals and governments make decisions and how social pressures and societal trends might influence future policies.
More About Professor Roland Fryer
Professor Roland Fryer has briskly established himself as an important player in the field of economics. Not only was Fryer named a "Rising Star" by Fortune magazine and featured in Esquire’s "Genius Issue," but his own work has been profiled in The New York Times, Washington Post, and the Boston Globe. A collaborator on the Bestselling Book Freakonomics, Roland Fryer has received praise from an array of sponsors – from Universities and Lecture Series to Insurance and Financial groups – for his seasoned and engaging perspective on an array of economic issues facing the nation.
Learn more about Roland Fryer
Social Media Expert-in-Residence:
Eric Stoller
"We’ve Always Been Social (Media)"
Our communications and marketing tools evolve on a continual basis. Sites like Facebook, Twitter, and YouTube have become mainstays in our communications strategies. Learn how you can use the “big 3” to enhance your marketing endeavors, create opportunities for engagement, implement a content-based social strategy, and build measurable/sustainable connections.
More About Eric
Eric Stoller is a nationally known thought leader, author and consultant on using social media in higher education to create connections and enhance communication. A frequent speaker at CHEMA organization events, Eric works with associations and institutions to increase their understanding and implementations of strategic communications. Eric is the Student Affairs and Technology blogger for InsideHigherEd.com and the host of Student Affairs Live – a weekly web show on the HigherEdLive.com network.
Learn more about Eric Stoller
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